Tag Archives: mitch joel

How do *you* brainstorm? | Part 1: Tools of the trade

Yes indeed, even your PMD gets down and dirty with the hardcore nitty-gritties of film production on more than just the observer level every now and again… For those of you who weren’t previously aware, I’m a classically-trained screenwriter and … Continue reading

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The Napkin Method: How to conceive of interesting pledge rewards…

Do you worship scribbled lists of to do’s? I sure do. In fact, I regularly prostrate myself at the Altar of Listmaking. Can I get an A-men? I’m very frenetic with listing at times, but it’s the one activity that … Continue reading

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When to start asking the big marketing questions for your film?

This is not a chicken and egg scenario, even though filmmakers are fond of painting it as such… Indie filmmakers need to be totally obsessed with the marketing function. If they’re not as engrossed about marketing their picture as the … Continue reading

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Behind-the-scenes features? Not just a bunch of BTS…

I spent most of this past Tuesday (twice “good”) trawling through several hours of behind-the-scenes features for a pair of clients. Different sorts of stuff, actually, in each case. Some slicker than Dan Draper’s comb-over in Mad Men, some rawer … Continue reading

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Strong films that are undermined by weak teams

Facebook isn’t just a place where I post breakfast tips and exchange political barbs with friends…it’s also where I pick up some of my best blog fodder, like the wicked post you’re about to read courtesy of L.A.-based filmmaker/actor/comrade, Boris … Continue reading

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Marketing materials, yes…but which takes precedence?

Here’s an interesting indie filmmaking dilemma… I recently fielded a question from a new client on the subject of their film’s marketing materials. It was a term I’d peppered into a recent presentation on the subject, and the person wanted … Continue reading

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Build up those calluses, baby!

  Indies, gather around and listen up… Enough already! It’s time to stop getting flummoxed at the first incidence of difficulty. It’s time to stop crumpling on the receipt of bad news, a “no,” or some other silly form of … Continue reading

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“All I want to do is make movies,” says Rafael Balulu…

See that red box above? Here’s a quotable for you: “[…]I am a bit tired of all the markets and conventions full of ‘learning how to deal with the industry.’ I am a director, I just want to make films…” … Continue reading

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PMD Profiles | SUNDAYS, by Mischa Rozema | “Mischa Unleashed”

I’ve been admiring the deliverables coming out of PostPanic Studios in Amsterdam, Holland (and The Netherlands, mind you, but not in Holland if you’re from the eastern Netherlands…ask me about this another time, it’s confusing even for Dutch folks) and … Continue reading

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How well do you know your story world?

How engrossed are you in the world of your story? Are you a maven of old films, of shooting techniques, of directors, actors, or schools of filmmaking thought? Do you know your classics from your 1970s indie to your epics? … Continue reading

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